Are You A Business?
Are You A Business?
Since 2016, The Bakell® Group has been the comprehensive eCommerce & eWholesale destination for passion-driven baking products, edible glitters & food brands. With unique and innovative brands such as Bakell, BBQthingz, Krazy Sprinkles, Smokin Grill' BBQ, Tinker Dust and Brew Glitter to name a few, The Bakell® Group has successfully created and scaled market-leading companies, empowering a lifestyle of self-expression & creativity one individual at a time.
With over 250,000 products shipped in 2019 alone and one the USA's largest assortment of edible glitters, luster dusts and edible sprinkles (plus all of your other kitchen, baking & decorating familiar favorites), we make it easy to make choices you can trust! We deliver a quick, convenient, and hassle-free shopping experience, because we listen and we know what matters to you! Bakell® has been a 5 STAR seller since the beginning, and always will be because our motto is simple. "Live well. Bake Well."
The Krazy Sprinkles® brand brings you the highest quality sprinkles on the market.
With a variety of beautiful colors to choose from and amazing quality you can trust, easily bring your baked goods to life.
Get Krazy. Go Decorate.
Brew Glitter® is the original edible glitter for beer, cocktails, wine & any other beverage! The only edible glitter that is vegan, gluten free, uses kosher ingredients and uses only FDA approved ingredients!
Every drink will shimmer.
The Smokin' Grill® brand was inspired by the founders zest for outdoor grilling and desire to connect award winning BBQ sauces, BBQ dry rubs and gourmet hot sauces with barbecue enthusiasts!
Small batch artisan BBQ sauce.
Tinker Dust® edible glitter is the #1 edible glitter in the world! Trusted all over the world by millions. From professional cake artists to the DIY baking weekend warrior! All of our edible glitters use only FDA approved Ingredients and are a 100% edible food-grade glitter!
Edible glitter that shines.
At BBQthingz®, all of the products we sell are our own brand! We don't have to contend with paying markups to the big distributors and retailer's to sell their stuff! Instead, we decided to both carry & make our own line of BBQ tools, outdoor kitchen accessories, rubs and BBQ sauces!
Same products. Half the price.
A Brand You Can Trust
Free shipping for all orders shipped within US. We also ship worldwide everyday.
We offer wholesale pricing for large volume buyers, distribution partners & private label partners.
All of our brands that you can trust. We are a Five star sellers on Amazon, Etsy, Google & more!